Diageo has considerable earnings downside if tariffs are implemented in the US with volumes in the market already declining.

The Guinness and Johnnie Walker owner's share price hit a seven-year low amid declining sales, with US tariffs threatening to ...

The company is warning investors of the potential impact — if tariffs take effect next month — on the spirits business’ ...

The warning came as Diageo returned to growth in the first half of its financial year, despite a 5% fall in Scotch whisky sales amid the category's continuing struggles in North America and China.

The Johnnie Walker and Guinness owner cautioned that sales of its Tequila and Canadian whiskey brands are at risk in North America after Mr Trump threatened to impose import tariffs of 25% on goods ...

Looming charges could damage 'building momentum' for Mexian tequila brands including George Clooney's Casamigos and Don Julio ...

The Guinness owner cut marketing spend by 2% in the first half of the year, as its new CFO puts the emphasis on “rigour” and ...

The spirits maker said U.S. trade tariffs could derail its recovery as it withdrew its target of organic net sales growth over the medium term.

Diageo knew tariffs were coming, but being "effective immediately" has left it to deal with uncertainty in 2025.

The key motivation for Diageo's acquisition strategy is to broaden the product portfolio, which is critical in the on-trade channel (bars, restaurants, pubs). Volume in the spirits industry is more ...

Diageo, the parent company of Guinness and one of the world's largest spirits manufacturers has warned that its operating ...

CEO Debra Crew said Diageo was taking action to "mitigate the impact and disruption to our business that tariffs may cause." ...