15don MSN
Anheuser-Busch's CEO is asking the company's distributors and partners to drop the term "domestic" and replace it with "American," saying it better recognizes the industry's identity.
This was the ADR's second consecutive day of gains.
9d
mybeerbuzz.blogspot.com on MSNAnheuser-Busch Wins Its Record-Breaking 15th USA Today Ad Meter & Celebrates Beer’s Biggest Night at Super Bowl LIXEach year, consumers take to the USA Today Ad Meter to vote for their favorite Super Bowl ads and once again, ...
Brendan Whitworth, U.S. CEO of Anheuser-Busch, wants to drop "domestic" from the marketing of his company's beers and instead label them as "American." He says the change would accurately reflect ...
Meanwhile, the fast-growing Michelob Ultra label takes its active-lifestyle mien to a higher level, with septuagenarian ...
Whitworth, a former U.S. Marine, calls on distributors and partners to change the term in a letter titled, “A Call For American Beer ... Gulf of America. The Anheuser Busch CEO's emphasis ...
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