This ad opens up the Bud Light brand to all consumers and invites Bud Light into every home in America as an approachable and accepted American Lager,” Col. John Saputo, an Anheuser ...

Each year, consumers take to the USA Today Ad Meter to vote for their favorite Super Bowl ads and once again, ...

The Super Bowl may have developed immunity against a terrible game. Early Nielsen data and a projection from Fox and the NFL showed 126 million viewers watched Sunday's telecast of the Philadelphia ...

"First Delivery," the 90-second Super Bowl spot from Budweiser, emerged victorious in the 37th USA Today Ad Meter competition ...

Anheuser-Busch elevated Budweiser from a regional to a national 2025 Super Bowl spot after getting positive internal feedback ...

Bud Light has not yet recuperated from the Dylan Mulvaney controversy, according to a former Anheuser-Busch executive.

Wherever you are and whatever you’re doing, I hope you can find some joy. Sometimes, you have to look really hard. Sometimes, you have to make it for others (though usually you receive it in spades).

Their big buy – the rate for 30 seconds on Fox’s broadcast was up to about $8 million – makes them the No. 1 alcohol ...

Super Bowl Sunday isn’t here yet, but some of the commercials set to air during the game have already been released.

The last time a commercial received an Ad Meter score higher than 8.0 was Budweiser a decade ago. Ad Meter is shifting to a more modern 1-to-5 scale in 2025, so this score now carries a bit of ...