Heineken is putting South African fans in the driver’s seat of the Formula 1 experience with the launch of its Special Edition Track Bottle Collection. Inspired by some of the world’s most iconic F1 ...

Amsterdam, 1 September 2025 - Heineken N.V. (HEINEKEN) today announces Marc Busain, President Americas, will be leaving HEINEKEN as per 1 October 2025, following his appointment as CEO of LIPTON Teas ...

In a new ad campaign, a visibly pregnant Kylie Kelce knocks back pints of mountain water. The "Not Gonna Lie" podcast host partnered with Liquid Death, which typically packages its still water in ...

Liquid Death is a brand primarily known for eschewing category norms by selling its water not in bottles. but in cans that hold more to beer-category than bottled-water conventions. Now the brand is ...

Amsterdam-based global beer brand Heineken has long positioned itself as a premium beer. Part of that positioning is having a Star Quality program which trains bartenders to perfectly pour a draft ...

Heineken is ramping up promotion for its mobile app The Boring Mode to discourage smartphone use at in-person social gatherings, per details shared with Marketing Dive. The app blocks other apps, ...

Heineken teamed up with streetwear retailer Bodega to launch The Boring Phone, a limited-edition “dumb phone” with no internet access, according to information shared with Marketing Dive. The focus of ...

Heineken has sold its business in Russia for one euro more than a year after it vowed to pull out of the country in response to Russia's invasion of Ukraine. The Dutch brewer is taking a €300 million ...