As we kick off the 36th edition of USA TODAY Ad Meter, we're looking back at the greats of advertising's biggest stage. First ...

Let's be honest, they're the best part of the big game.

Apple: "1984" (1984) Apple's much-hailed yet very bizarre commercial from 1984 was technically the very first viral ad ...

Budweiser's 2025 Super Bowl ad, titled "First Delivery," features a young Clydesdale foal yearning to join the adult horses on a Budweiser keg delivery. Too small to make the beer run, the foal stays ...

With a few Super Bowl commercial spots going for a record $8 million for 30 seconds this year, the stakes have never been ...

For football fans who champion the idea of making the Monday after the Super Bowl a national holiday, Coors Light has found your spirit animal ... Big Game lead-up for the brand, which first ...

The Kansas City Chiefs will face off against the Philadelphia Eagles in Super Bowl 59 at the Caesars Superdome in New Orleans — and the Big Game is jam-packed with star-studded ads. Matthew ...

Since the start of the current millennium, companies have been continuously upping their advertising game during the Super Bowl in hopes of catching people's attention. Over the last 25 years, some ...

Here’s a sneak peek at some of the highly anticipated commercials debuting on Sunday, Feb. 9. Uber Eats is debuting two separate celebrity commercials during Super Bowl LIX. The first ad ...

The beer brand is back in the advertising game this year, coming off a campaign in 2024 that brought the Coors Light Train ...