Many of the commercials in this year’s big game returned to traditional tropes like beer-drinking dads and women in bikinis.

In a Super Bowl commercial lineup that leaned into artificial intelligence, nonspecific meditations on divisiveness and the usual smattering of celebrities, Budweiser rose above the chaff with a ...

Most of the commercials airing during this year’s Super Bowl are going for laughs, with advertisers betting that America ...

This is the ninth time Budweiser has won USA Today’s Ad Meter competition, which is now in its 37th year. The rankings are the results of public scoring ads from 1 to 10. Budweiser’s ad scored 3.56.

Budweiser won this year’s competition on the back of its “First Delivery” commercial, which featured a young Clydesdale horse ...

A look behind the scenes of how a Clydesdale horse featured in a Super Bowl ad on Sunday was raised and trained to appear in the commercial.

If you're a business owner, your car insurance won't cover a car, truck, van or other vehicle you use for work That's when you need commercial auto insurance. It provides the same protections as ...

The last time a commercial received an Ad Meter score higher than 8.0 was Budweiser a decade ago. Ad Meter is shifting to a more modern 1-to-5 scale in 2025, so this score now carries a bit of ...