Every month, there are a few celebrities we listen to when it comes to their book recommendations. Among the most famous ones ...

Forbes contributors publish independent expert analyses and insights. I’m a professor and consultant of entertainment marketing.

(NEXSTAR) — Super Bowl LIX is done and dusted, but some of the commercials still have people talking. More than 120 million viewers were expected to tune in to the game Sunday and companies paid ...

Let's hear it for the Clydesdales. The distinctive horses with the silky, feathery hair over their hooves won Budweiser the honors of "Top Super Bowl Ad" for 2025, according to Ad Meter ...

From what we see from this Super Bowl commercial, it’s a very fun party, and we wish we were there. Oh well, maybe next time. Budweiser continues to deliver awesome commercials during the Super ...

Budweiser’s “First Delivery” commercial starring a Clydesdale was rated the best Super Bowl 2025 commercial – the first time since 2015 that Budweiser took top honors in USA Today’s Ad ...

The Budweiser commercial marks a return to tradition, after a disastrous social media promotion for its Bud Light brand in 2023 featuring transgender influencer Dylan Mulvaney sparked calls for a ...

In a Super Bowl commercial lineup that leaned into artificial intelligence, nonspecific meditations on divisiveness and the usual smattering of celebrities, Budweiser rose above the chaff with a ...

Are you a print subscriber? Activate your account. By Tim Nudd - 3 hours 32 min ago By Gillian Follett - 3 hours 39 min ago By Ad Age and Creativity Staff - 4 hours 30 min ago By Tim Nudd - 5 ...

Some of the roughly 80 Super Bowl ads spots cost a record $8 million for 30 seconds this year. Budweiser brought back its Clydesdales for its Super Bowl ad, including a foal that wants to join the ...

Clydesdale horses first appeared in Budweiser Super Bowl ads in 1986, and since then, the graceful animals have been making football lovers smile, laugh and cry through game breaks. One of the most ...