System1, the creative effectiveness platform, has revealed consumers’ favourite ads from the 2025 Super Bowl: Lay’s, the NFL, ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

As a student, Donald Trump played high school football. As a business baron, he owned a team in an upstart rival to the NFL ...

From State Farm to Bud Light, brands spend millions on Super Bowl ads each year. Here are the ones we're still thinking about ...

Super Bowl commercial trending ahead of Big Game. Will the spot join the list of Ad Meter winners for the brand?

T oday, Super Bowl commercials are big business, and considered as important a part of the big game as the half-time show: ...

A re you ready for some commercials?! For those not into the actual sport of football, there are always the commercials that ...

In some years, the Super Bowl commercials are as memorable as the game itself. Here are the 10 best Super Bowl commercials of all time.

The year is 1984. It’s Super Bowl Sunday and you turn on the TV to see a procession of stern men marching through a tunnel.

The “Big Man” ad aims to be a throwback to classic Budweiser campaigns. The Bud Light Frogs, “Wassup” guys, Puppy Bowl, and ...

The last time a commercial received an Ad Meter score higher than 8.0 was Budweiser a decade ago. Ad Meter is shifting to a more modern 1-to-5 scale in 2025, so this score now carries a bit of ...