Former Anheuser-Busch exec trashes Bud Light’s Dylan Mulvaney partnership: Not ‘authentic at all’
The problem with the Bud Light-Dylan Mulvaney partnership was they just were not an authentic partnership at all. They were ...
Bud Light falls to No. 3 beer in US following Dylan Mulvaney boycott
Michelob Ultra, the low-carb beer that is also owned by Anheuser-Busch InBev, came in at second place with 7.3% of beer ...
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Michelob Ultra is now the best-selling draft beer in the U.S.
Michelob Ultra has been on a path to surpass Bud Light as the No. 1 brand on draft ... Its marketing tagline, "Lose the carbs. Not the taste," resonated at the time because consumers looking ...