American sports cars have always turned heads with their rumbling V8s, bold looks, and a driving experience that’s anything ...

Cadillac’s Team Principal breaks down the reasoning behind its costly Super Bowl strategy ahead of its 2026 Formula 1 debut. Cadillac has opened up about its costly decision to unveil its first ...

First introduced in 2017, General Motors' Super Cruise hands-free driving technology naturally launched on a Cadillac model — the CT6 sedan — but has now found its way throughout the GM brands. This ...

Super Bowl LX will be played on February 8, 2026. As usual, the advertising during the game will be in the spotlight as consumer companies look to create buzz. All the ad inventory for this year's Big ...

Most of us likely won't associate Cadillac with racing. But the luxury General Motors has had some success in endurance racing, especially in IMSA's GTP category and at the 24 Hours of Le Mans, where ...

The Cadillac Racing Formula 1 team will reveal their first livery for the 2026 season in the most American way possible, at the 2026 Super Bowl. Here's the full story and whether this is the right way ...

After four years of planning, rejections and eventual acceptance onto the grid, Cadillac's debut is just over four months away, where they will be the first completely new team since Haas in 2016. The ...

Dec 3 (Reuters) - Cadillac will launch their debut Formula One livery via a television advertising spot during the Super Bowl on February 8, the General Motors-backed brand announced on Wednesday. "It ...

Cadillac’s new Formula 1 team plans to debut the livery of its new car during a Super Bowl TV spot next year, in a major statement to mark the entrance of a major US team into the sport. With the ...

Cadillac is planning to reveal the livery of its maiden Formula 1 car during a Super Bowl advert on 8 February ahead of the 2026 campaign. The American outfit will become F1’s 11th team next year when ...