Health-conscious consumers are shifting from sugary soft drinks to those with dietary fibers, says Laura Cooper of The Wall Street Journal.

Prebiotic drinks have joined the healthy soda trend. But are brands like Olipop, Poppi and Coca-Cola's new Simply Pop ...

Coca-Cola is rolling out Simply Pop, a prebiotic soda that it claims “supports gut health,” in response to the growing ...

Ben Goodwin started formulating Olipop's wacky flavors in his laundry room. Now the drink is gaining on Big Soda.

Prebiotic soda brand Olipop is valued at $1.85 billion after raising $50 million in its latest funding round led by JP Morgan Private Capital’s Growth Equity Partners. The money will be used by ...

Olipop raised $50 million in a Series C funding round that valued the prebiotic soda brand at $1.85 billion as it competes with rivals such as Poppi. Olipop is the top nonalcoholic brand in the U ...

Known for classic flavors like Vintage Cola, Peaches & Cream, and Cream Soda, Olipop markets its sodas as having gut-health-boosting ingredients like prebiotics and fiber, boasting 50 or fewer ...

Poppi and Olipop, watch out: Coca-Cola is entering the “better for you” soda category with a response of its own. This month, the beverage behemoth is rolling out Simply Pop, a prebiotic ...

soda consumption has dropped – benefitting prebiotic soda startups like Olipop and Poppi. The “healthy” soft drink market in the US has exploded from a $197 million category in 2020 to a $ ...