WhatsApp has announced the development of a new AI-powered feature designed to help businesses manage customer interactions ...

The thing is, CRMs have always followed where conversations happen. Email gave us tools like Salesforce. Phone calls led to ...

Meta is adding three ad features to WhatsApp. This represents the company’s most significant monetization push for the messaging platform, which has become a global communication standard across ...

WhatsApp officially enters the advertising arena, introducing paid Channel subscriptions and Promoted Channels to monetise ...

Partners' Mohammed Alsamrraie writes on how a consolidated marketing strategy can power dropshipping businesses in the region ...

Will Cathcart, head of Meta's subsidiary, announced the launch of WhatsApp channels with subscriptions and advertising. He ...

WhatsApp will introduce paid adverts in its ‘status’ section globally, marking a shift from its ad-free roots. Personal ...

By Dikshant Dave, CEO, Zigment While sectors like retail and healthcare have rapidly adopted conversational platforms, the ...

WhatsApp rolls out ads in Updates section as Meta monetizes the messaging app. Discover how this changes your private messaging experience forever.

Fake KYC updates are being utilised by cybercriminals to steal your private information. This is how to spot them and avoid ...

WhatsApp has started showing sponsored stories inside its Updates tab, the home of Status and Channels. Meta explained in ...