Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

From State Farm to Bud Light, brands spend millions on Super Bowl ads each year. Here are the ones we're still thinking about ...

Apple: "1984" (1984) Apple's much-hailed yet very bizarre commercial ... golden retriever puppy and a majestic Clydesdale horse in one frame? A heartwarming romance. Budweiser is a brand that ...

Taco Bell also enlisted user-generated content in their commercial that includes LeBron James and Doja Cat. The commercial leans heavily on photos of Taco Bell fans. Doja Cat has made her love of ...

A Budweiser Clydesdale foal makes its ... Mountain Dew has a history of horror-inducing Super Bowl commercials. (Looking at you, Puppy Monkey Baby.) Sunday's iteration features pop star Becky ...

Super Bowl commercial trending ahead of Big Game. Will the spot join the list of Ad Meter winners for the brand?

Budweiser has been one of the ... eloquently by The Bellamy Brothers' "Let Your Love Flow." The early buzz created by the extended cut of the commercial was so overwhelming that Anheuser-Busch ...