The American Football League was the brainchild of Lamar Hunt, right, in this undated photo with NFL Commissioner Pete Rozelle. Kansas City Star archives The first is the awarding of the AFC ...

In a letter to then-NFL Commissioner Pete Rozelle, Hunt coined the iconic term "Super Bowl." How Lamar Hunt changed the NFL In 1984, the AFC trophy was named in his honor. Remarkably, the Kansas ...

The Hunt family's ownership of the Chiefs dates back to the team's founding (as the Dallas Texans) by Lamar Hunt Sr ... sent to then-NFL Commissioner Pete Rozelle. The name stuck, and the NFL ...

The Super Bowl name, surprisingly, originated from a child's bouncy toy and a casual remark by Kansas City Chiefs' owner Lamar Hunt during ... at that time, Pete Rozelle, had some notions of ...

The Hunt family has owned the Chiefs since their initial founding as the AFL's Dallas Texans in 1960. Lamar Hunt Sr ... sent to then-NFL commissioner Pete Rozelle. The name stuck, and the NFL ...

Chiefs owner Lamar ... Hunt said later that at the time, he likely got "super" because his kids were playing with a new toy, the Super Ball. Hunt wrote a letter to NFL commissioner Pete Rozelle ...

Australian sports fans may have heard of Lamar Hunt as the money man ... Schramm entering secret peace talks with Hunt. Soon NFL Commissioner Pete Rozelle was driving a merger plan.

Kansas City Chiefs owner Clark Hunt holds the Lamar Hunt Trophy after the Chiefs ... In a letter to NFL commissioner Pete Rozelle, Hunt mused about the pending title game, saying: “I have ...

The Lamar Hunt AFC Championship Trophy, awarded annually to the AFC champion, symbolizes excellence and the last hurdle before the Super Bowl. Introduced in the 1984-85 season, it honors Lamar ...

It sort of looked like a corner,” said Hunt, now 59, who assumed control of the Chiefs when his father, the visionary Lamar Hunt ... to NFL commissioner Pete Rozelle, Hunt mused about the ...