COLUMBUS, Ohio (WCMH) — While one Ohio native celebrated winning Doritos’ Crash the Super Bowl ad contest ... “I thought it’d be funny to explore this idea further.

“On average, Super Bowl ads scored 78% brand recognition, meaning ads airing on the biggest, most expensive night of the year risk being misattributed to competitors in the category. Poppi ...

According to data from marketing research company System1, the 2025 Super Bowl ads were deemed the most effective of the decade. System1 Chief Customer Officer Jon Evans stated, “With a record ...

Suby said most Super Bowl ads don’t focus on direct conversion ... they reveal him - and it’s another celebrity,” he said. “There’s a funny back-and-forth about how famous he really ...

The Super Bowl has long been a showcase for the most creative and memorable commercials, but this year’s ads took a notably risk-averse approach. Gone were the days of brands making bold ...

Super Bowl commercials featured ... high profit brands most concerned with their bottom line more than how many girls are ...

I still remember most of them, like the Chevy advertisement featuring truck drivers surviving the apocalypse. Beyond the game, Super Bowl ads would also became topics of conversation. The Monday ...

Dawn points to another Super Bowl ad. “Liquid Death through its ‘It’s Safe for Work’ spot (the 3rd most engaging ad of the night) managed to present something as boring and commonplace as ...

That's of funny. As a hand model, I don't want to disturb my hands. Look, I have comfortable slip in shoes. What's the demographic? Quite frankly, it's the older guys watching the Super Bowl ads.

Most viewers, caught up in the excitement of Super Bowl commercials, may not have grasped its core message. When raising awareness about a specific issue, subtlety is often ineffective.

The commercial generated 188,000 engagement actions, an important metric for advertisers made up of social media likes or comments. It was the most of any advertiser during the Super Bowl ...