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Busch, wants to drop "domestic" from the marketing of his company's beers and instead label them as "American." He says the ...

Anheuser-Busch is encouraging its distributors and partners to replace the term "domestic" with "American" when marketing beer, arguing that the term better reflects the industry's identity.

In a Wednesday letter titled "A Call for American Beers," CEO Brendan Whitworth expressed his dissatisfaction with the longstanding use of "domestic" to describe American-made beer, saying it shows up ...

Anheuser-Busch is encouraging its distributors and partners to replace the term “domestic” with “American” when marketing beer, arguing that the term better reflects the industry’s identity.

(CNN) – The head of Anheuser-Busch wants the beer world to ditch the word “domestic” and use “American” instead. CEO Brendan Whitworth sent a letter to distributors and partners saying ...