If you paid attention to the Super Bowl commercials, you probably noticed the best featured women athletes and positive ...

The insurer brought together celebrities and influencers for a Batman-powered campaign that was originally meant to kick off during the big game.

OpenAI aired its first-ever Super Bowl ad this year. The 60-second spot showcased a unique animation that took viewers through pivotal technological milestones. It emphasized ChatGPT’s practical ...

The Super Bowl LIX ads showcased a mix of storytelling, humor, and creativity that resonated with viewers and advertising professionals alike. According to data from marketing research company ...

Hims & Hers hit the bullseye with its Super Bowl ad, sparking a surge in clicks to its site. The ad also hit a nerve with the pharma industry, lawmakers and some industry groups. The ad ...

Nike aired its first Super Bowl ad in 27 years on Sunday as the sports giant attempts to attract more athletes to its performance apparel. The stars of the slot: women. The 60-second "So Win ...

This year's crop of Super Bowl ads were more “effective” than any other big game spots this decade, according to data from marketing research company System1. System1 employs a “Test Your ...

Super Bowl commercials featured positive messaging about women and girls in sports. Representation of women athletes in media, especially in a positive light, is crucial for young girls.

Rocket Companies is not one to shy away from the spotlight. Within the last few years, leadership additions of Varun Krishna, Katie Sweeney and Dan Sogorka to the team and an auspicious rebrand ...

Growing up, I was always eager for the Super Bowl. My eagerness was not for the game, however, but for the advertisements. Back then, companies went all out for the couple of seconds of allotted ...

Fox Television Stations CEO Jack Abernethy condemned Kanye West’s Super Bowl LIX ad that directed viewers to swastika T-shirts in a note to staff on Wednesday. The ad ran in three markets (Los ...

(Bloomberg) -- At the Super Bowl last Sunday, Danone SA’s commercial featured Channing Tatum tossing a large bottle of STōK Cold Brew Coffee to British soccer players. Nestlé SA’s showcased ...