Super Bowl commercial trending ahead of Big Game. Will the spot join the list of Ad Meter winners for the brand?

Clydesdales still grace the grounds of Busch Gardens, although they’re not the same ones paraded around the country by ...

Each year, consumers take to the USA Today Ad Meter to vote for their favorite Super Bowl ads and once again, ...

The NFL's grand finale arrives back on the doorstep of New Orleans and the Superdome. With that, a lineup of mini ...

Some sponsor logos are synonymous with Formula 1, but there are others that made only fleeting appearances in the sport. Here ...

A tractor-trailer transporting a large amount of beer overturned, spilling nearly all its contents along a Hillsborough County road shoulder.

Anson Frericks, a Cincinnati native and former president of Anheuser-Busch InBev, has detailed the controversy in his new ...

Through the years, the high-profile opportunity in America's biggest sporting event has produced some of the most memorable commercials in American history. Since 1989, USA TODAY Ad Meter has ...

While the Philadelphia Eagles are battling the Kansas City Chiefs, nearly one-third of viewers are watching for the ...

Mayonnaise, coffee, and a whole lot more commercials are premiering to big money in 2025. Watch them all right here.

At some point or another, the commercials presented during the Super Bowl became just as important as the game itself. We don ...

With millions of people watching, companies see the Super Bowl as the perfect opportunity to showcase their best work. In 2024, the average audience for the game was 123.7 million ...