As we kick off the 36th edition of USA TODAY Ad Meter, we're looking back at the greats of advertising's biggest stage. First ...

It’s the pinnacle of Super Bowl star power: three minutes of Beyoncé, Britney Spears and Pink, dressed as Roman gladiators, ...

commercial, this one takes a very simple approach, and it worked like a charm. These frogs were so successful ... Jordan and Bird helped create from the 1992 Dream Team. Normally, to see a Ridley ...

Cindy Crawford shared a new photo of her rocking denim cutoff shorts as a nod to her 1992 Pepsi Super Bowl commercial. See her then and now!

Although this Michael Jordan commercial didn't make the top 5, it was iconic at the time in the early 90's. Here are the top ...

On the night of the game, sometime after the Eagles’ 40-22 victory, Nike released a video centered around the team, and it ...

Super Bowl commercials are a big focus every year ... but I think they missed a big chance to include the frogs — “Bud. Weis. Er!” — when the keg dropped in the stream.

For some fans, Super Bowl commercials are as big a part of the experience than the game itself. This year, prices for a 30-second spot got up to about $8 million in the weeks leading up to the game.

Ben Affleck's 2025 Super Bowl commercial return received mixed reviews. British singer Seal and "Fast & Furious" star Vin Diesel also received varied responses to their respective Super Bowl ads.

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

In a Super Bowl commercial lineup that leaned into artificial intelligence, nonspecific meditations on divisiveness and the usual smattering of celebrities, Budweiser rose above the chaff with a ...

This year’s Super Bowl commercials went for easy laughs and nostalgia, largely steering clear of controversy and leaving the surprises on the football field, where the Philadelphia Eagles ...