Following WARC Advisory and Edelman’s Beyond the Buzz report, Tom Hehir and Jay Gallagher from Edelman join WARC’s Aditya Kishore to discuss how earned media can drive greater effectiveness. Being a ...

WARC’s Aditya Kishore talks to Marta Garcia Alonso, CMO at Heineken Mexico, to discuss Heineken’s Creative Ladder and how they foster creativity internally. 02:35 – Origins of creative effectiveness ...

WARC's Insight Director Aditya Kishore talks to Alex Jenkins, Editorial Director at Contagious, about the key findings from the recent Radar report, including attitudes towards AI, remuneration and ...

WARC's David Tiltman and Aditya Kishore talk about the key takeaways from this year's Marketer's Toolkit report, discussing capitalising on the economic reset, why customer service is at an all-time ...

In a recent incident on the Indian Idol 12 show, Aditya Narayan found himself embroiled in controversy once again. Mocking Amit Kumar's critique of the Kishore Kumar special episode, the host ...