Mack Trucks this week announced a new branding strategy and an updated logo at the ConExpo/ConAgg construction convention in Las Vegas. Mack says the rebranding “sends a strong message about the” ...
Mack Trucks will host two pinstriping artists in its booth at World of Concrete 2015, Feb. 3-6 at the Las Vegas Convention Center, who will customize hardhats for 170 customers and show attendees, ...
The only word I could think of when I saw Mack Trucks’ new logo was “cute.” And honestly, I don’t think I have ever used that word. But the new logo certainly doesn’t portray for me the image of a ...
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