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Huda Beauty’s New Lip Contour Lip Stains Deserve All of the Hype and Then Some

BeautyTok, aka the TikTok community dedicated to all things beauty, can be a hit or miss. On one hand, some of my favorite new beauty products and perfumes are TikTok-viral. On the other, there's been ...
Women's Health

'The Huda Beauty Lip Stain is dividing the internet – here's my verdict'

What began as a beauty blog has grown into one of the most influential makeup brands of the 21st century. Founded by makeup artist and entrepreneur Huda Kattan, Huda Beauty has evolved from a 2013 ...
Hosted on MSN

Huda Beauty’s Lip Stain Is Finally Here, But Is It Worth The Hype?

Trust Huda Kattan to create a ruckus online in the name of beauty. Armed with a penchant for creating crowd-pleasing and quick-to-go viral products, the billionaire business founder (yes, billionaire) ...
Cosmopolitan

The Viral Lip Stains Everyone’s Talking About, Tried and Tested—12 Hour-Wear and Fully Kiss-Proof

We may earn commission from links on this page, but we only recommend products we love. Promise. Fun fact: Whenever I see a new makeup product reach TikTok fame, the beauty journalist in me must try ...
Cosmopolitan

The viral lip stain everyone’s talking about, tried and tested – 12 hour-wear and fully kiss-proof

Fun fact: Whenever I see a new makeup product reach TikTok fame, the beauty journo in me must try it, pronto. Maybe it’s a problem but, hey, a girl can have hobbies. The latest viral sensations (the ...