If you’re still building Google Ads around keywords, you’re behind. Here's what that means for eligibility, structure, and ...

No website page or blog should ever be written without first consulting a keyword planner — an online tool that reports the search volume, competition and geographical search trends of keywords. When ...

Google shares a "never-before-seen, under-the-hood" look at its keyword-matching system for search ads. Google Ads' keyword-matching system uses advanced technologies to determine eligibility based on ...

Individual and ad group keyword forecasting were quietly removed weeks ago due to low usage, according to Google's Ginny Marvin. Google Ads is no longer maintaining individual and ad group keyword ...

Google Ads has a new feature in the keyword planner tool that will auto-organize new keywords into ad groups for you. This feature will take your new keywords and auto-organize them into keyword ideas ...

Google has posted one of its Google SEO office-hours, this one was posted today, recorded in January, after the Google layoffs news, and one question asked was about keyword density - yep. John ...