Toys R Us touted the release this week of the first “brand film” created by OpenAI’s Sora, which generates video from text instructions. But the online commercial promoting the current state of the ...

It’s hard to imagine the holiday season without toy commercials flooding the airwaves. But in the mid-20th century, advertising products to children was still a relatively new concept. To get a better ...

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now Retailer Toys R Us taps into AI-generated ...

A new Chevy Silverado video may hit a little too close to home for some viewers, mimicking the high-energy ads of the '90s ...

Imagine the excitement of creating a young Charles Lazarus, the founder of Toys "R" Us, and envisioning his dreams for our iconic brand and beloved mascot Geoffrey the Giraffe in the early 1930s." ...

Casting an ensemble for a tabletop toy commercial. Note: The toy is a competitive indoor athletic game for tabletop spaces. The creators are seeking to mimic the style and imagery seen in 1990s TV ...

Toys R Us is kicking off the Geoffrey world tour at the U.S. flagship at American Dream mall in East Rutherford, N.J. The reborn Toys R Us is sending its best ambassador on the road in a campaign to ...

Macy‘s quest to Jon Snow the Toys “R” Us brand back to life continues as the department store plans to infuse the retailer into all of its own brick-and-mortar stores. Flagship Macy’s locations in ...

John Rogers/Getty Black Eyed Peas The Black Eyed Peas may have called for "no drama" on 2005's Grammy-winning "My Humps" — but the music company BMG, which owns the song's copyright, is suing a toy ...

The recently revived Toys “R” Us plans to open its first new standalone store in the American Dream mall. The toy retailer will open a 20,000-square-foot, two-level flagship later this month inside ...