Publicis Groupe has won The Coca-Cola Company's US and Canada media account from incumbent WPP following a closed review.
Coca-Cola has implemented a packaging change to its 20-ounce bottles across its trademark products, including Coca-Cola, Diet ...
WPP is defending its Coca-Cola media business in North America against another major holding company — Publicis. It is ...
This isn't the first time Coca-Cola has garnered attention for its use of AI. Last year, the company released a Christmas commercial that was created by three AI studios. Many creatives criticized ...
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