Now that we know who's playing in Super Bowl LIII on Feb. 3, it's time to find out who the major players will be in the night's unofficial competition: the commercials. Here's a sneak peek at the ads ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

For nearly 50 years, Anheuser-Busch has been practically synonymous with the Super Bowl. This year, the beer company is bringing back its iconic Clydesdales for commercials during the big game. The ...

After announcing the birth of a new Budweiser Clydesdale foal, the ranch where he was born has shared that the young horse will be the star attraction at his own Super Bowl party. The Football and ...

Budweiser's 2025 Super Bowl commercial trending ahead of Big Game. Will the spot join the list of Ad Meter winners for the ...

*Refers to the latest 2 years of stltoday.com stories. Cancel anytime. For ten years running, Anheuser-Busch had grabbed the top spot in USA Today's much-hyped ranking of the most popular Super Bowl ...