Budweiser, Super Bowl and Clydesdale

Fans Voted Budweiser’s Ad Featuring A Young Clydesdale Their Favorite Super Bowl 2025 Commercial
Budweiser starring a young Clydesdale in "First Delivery" was rated as the best Super Bowl 2025 commercial – the first time since 2015 that Budweiser took top honors.
Budweiser commercial starring beloved Clydesdales wins USA TODAY Ad Meter
For the ninth time, Budweiser emerged as the winner of USA TODAY’s Ad Meter contest as viewers voted “First Delivery,” a tale of a Clydesdale foal proving its mettle, the No. 1 commercial in Sunday’s game broadcast.
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Meanwhile, the fast-growing Michelob Ultra label takes its active-lifestyle mien to a higher level, with septuagenarian performers Catherine O’Hara and Willem Dafoe posing as pickleball hustlers, the better to cop Ultras off unsuspecting athletes such as Sabrina Ionescu, shot put gold medalist Ryan Crouser and NFL Hall of Famer Randy Moss.
Super Bowl commercials 2025: Watch big game's ads live, Budweiser Clydesdales return
Through the years, the high-profile opportunity in America's biggest sporting event has produced some of the most memorable commercials in American history. Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated commercial.
St. Louis Clydesdales ranked best Super Bowl commercial by 'Ad Meter' viewers
Budweiser's ad, titled “First Delivery,” was ranked first by over 173,000 voters. The commercial featured a Clydesdale foal rolling a lost keg through the hilly countryside to deliver it to a bar for patrons to enjoy.
Budweiser ad featuring young Clydesdale horse rated best Super Bowl commercial: Watch it here
Budweiser won this year’s competition on the back of its “First Delivery” commercial, which featured a young Clydesdale horse that nudged a keg all the way to town after it
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