Super Bowl commercial trending ahead of Big Game. Will the spot join the list of Ad Meter winners for the brand?

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated ...

A supporting actor among the Budweiser Clydesdales becomes ... in some of the most iconic Super Bowl commercials of all including the "Puppy Love" commercial from 2014. That 2014 ad is the ...

St. Louis-based Budweiser has leaked its Super Bowl LIX commercial titled "First Delivery," and the Clydesdale horses will once again ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super Bowl commercial a big winner in the eyes of the viewing public.