Budweiser Super Bowl commercial, a Clydesdale foal takes center stage and helps get a mislaid keg to its destination. Watch ...

The Budweiser Clydesdales have become a Super Bowl commercial staple ... For obvious reasons, another favorite is when the Budweiser puppy was brought into the picture during Super Bowl 48.

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super Bowl commercial a big winner in the eyes of the viewing public.

A supporting actor among the Budweiser Clydesdales becomes a star ... in some of the most iconic Super Bowl commercials of all including the "Puppy Love" commercial from 2014.