Opinions expressed by Entrepreneur contributors are their own. With car sales swinging back up after a pandemic-induced dip, the automotive industry needs to focus on its marketing tactics. Marketing ...

For a 10th year, MediaPost is naming its picks for top automotive marketers and agencies. There was a large array of choices, and a panel of industry observers, experts and marketers had the arduous ...

Tom Treanor is the head of marketing at enterprise customer data (CDP) platform Arm Treasure Data, where he leads the marketing strategy. Although automotive sales dropped earlier this year due to the ...

Cox Automotive’s Ken Kraft is putting one more item on his plate. The executive vice president and chief marketing officer will also assume leadership of the company’s sales organization as chief ...

Longtime automotive marketing Shelley Washburn has joined Group 1 Automotive, operator of 199 dealerships in the U.S. and U.K., as vice president of marketing and chief marketing officer. Washburn’s ...

Penske Automotive Group Inc. confirmed a longtime top marketing executive resigned last week, and the public dealership group has promoted a nine-year company veteran to fill the position. Terri ...

Fueled in part by the growth of electric vehicles, the automotive industry is expected to make a full recovery in 2025, presenting growth opportunities for marketers. With big-ticket prices and added ...

The Selection Board for the second edition of the e4m Automotive Marketing Awards features an exceptional line-up of industry leaders from top companies in the auto industry. This year’s jury brings ...