Anheuser-Busch is encouraging its distributors and partners to replace the term "domestic" with "American" when marketing beer, arguing that the term better reflects the industry's identity.
At least, that’s what Anheuser-Busch’s CEO thinks. Brendan Whitworth, the beermaker’s chief executive, says he wants to change the term that describes his US-made beers, which includes ...
Anheuser-Busch is encouraging its distributors and partners to replace the term “domestic” with “American” when marketing beer, arguing that the term better reflects the industry’s identity.
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