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Univ. of Tennessee inks landmark NIL-powered Adidas deal
Univ. of Tennessee athletics will switch from Nike to Adidas in 2026 as its official apparel supplier in a blockbuster 10-year deal that plans to make the Vols the brand’s flagship college program while paying its athletes for their name,
Tennessee and Adidas were partners from 1995 through 2015. They are partners again with a new apparel deal starting in July 2026.
Adidas and the University of Tennessee have announced a one-of-a-kind partnership. Effective July 1, 2026, Adidas will be the ...
Tennessee and Adidas are partnering on a 10-year deal staring in July 2026, which Vols football coach Josh Heupel said is a ...
The University of Tennessee's 12-year relationship with Nike is set to come to an end next year. Adidas will once again ...
This article was originally published on www.si.com/college/tennessee as Tennessee WR Mike Matthews Talks New Adidas Deal For ...
Tennessee is planning to switch to Adidas as the program's apparel sponsor after the school's current deal with Nike expires ...
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